With an imaginative mind and creatively conceptual idea, Candice Munro began Buttercream Clothing to “make vintage inspired aprons with a whimsical baking theme.”
Although the company was first dedicated in creating a fashionista around the kitchen, Buttercream quickly grew its’ expanding portfolio focusing on “comfortable, stylish and high-quality clothing.” The women’s clothing line was born and the “name stuck because it was just too sweet,” Munro explained.
“The clothing is, most importantly, ethically manufactured in Canada,” Munro said.
“All of our clothing is either designed by myself or by local designers and every piece is proudly made in Canada.”
Growing the brand was apparent and in 2013, the business took a turn during the quick growth and Munro’s husband, Nathan, left his corporate position to help mold Buttercream Clothing alongside his wife.
“It’s truly our dream to be able to have us both so involved in the business and to have such precious time with our family, as well,” Munro said.
Each line evolves to better represent the growing brand by simple inspiration.
“My inspiration behind the first season of my designs was comfort and building a basic staple wardrobe that can be versatile enough to translate to different seasons,” Munro said.
“As each season progresses, I am adding designs to the website that are continuing to evolve and become more specific to looks that we love.”
The exciting launch of the spring/summer 2016 line takes the already-successful pieces from years before and adds “whimsical prints and special details” to the piece for a classical and original look.
Staying ahead of the saturated fashion design market, Buttercream Clothing stands out by providing its’ customers with an inclusive level of dedication, care and service.
“We focus on great customer service,” Munro said. “With great customer service, Buttercream Clothing provides the highest-end quality fabrics and designs that fit real women.”
“We are proving that all of this can be achieved without comprising standards or our own ethics.”
Buttercream Clothing is liberal in its’ design and build, allowing for an open-discussion of the product.
“I am always asking input from my designers, seamstresses, customers, husband and friends about what works and what doesn’t,” Munro said.
“Things that I truly love always end up being the best-sellers in the end.”